Our founder travelled to explore Caribbean cuisine and discovered that flavours like hibiscus also had a cultural significance in other parts of the world i.e. the Middle East and Africa. Inspired by the cultural unity that these flavours had, and their known health benefits, she decided to create a brand that catered to a modern and multicultural United Kingdom.

In a market overwhelmed with fizz, our mission is simple - to revive the non-carbonated drinks market with our bold and original flavours.